I watched an interesting talk this weekend by David Brooks titled How America Recovers From All This. It’s worth watching—if only because it ends on an optimistic note. And we could all use a bit of that.
Still, I was left unconvinced that his optimism is entirely justified.
Brooks’ central thesis is that it is not technology, economics, or even politics that ultimately shapes society—it's culture. Politics, in his view, follows culture, which itself reflects what we collectively value. Change the values, and you can change the direction of society.
To make his case, he sketches a sweeping cultural history of postwar America. Following the mass trauma of WW2, the 1940s and 1950s, he argues, were defined by the values of humility, self-effacement, and trust—in institutions, community, and church. The 1960s were a reaction: a culture of liberation that rejected conformity in favor of authenticity, experimentation, and social upheaval. The 1970s consolidated these trends into what he calls "chaos," it was characterized by egocentrism, social fragmentation (family breakdown), distrust in institutional authority (think Watergate), personal excess and rising crime rates.
The 1980s brought a neo-conservative “bourgeois backlash”: a return to self-discipline, order, and free-market faith and excess. The decade of "Greed is Good," but also the end of the Cold War.
The 1990s attempted a synthesis—reconciling the bohemian ethos of the 1960s with the bourgeois values of the 1980s, as the former counterculture youth had grown into the educated professional class. But by the 2000s, Brooks sees a collapse of that synthesis: not just a loss of trust in institutions, but in one another—a fraying of the social fabric and what he characterizes as a loss of moral knowledge and ethos.
It’s an elegant narrative. But it rests on broad generalizations that raise as many questions as they answer.
Most notably: what actually drives cultural shifts?
Brooks largely sidesteps the role of anomalous major events, technologies, and personalities—factors that seem less like background noise and more like catalysts. It is difficult, for instance, to understand the 1960s without the Vietnam War, or without powerful figures like JFK and Martin Luther King Jr. Likewise, the shocks of 9/11 or the financial crisis loom large over the cultural mood of the 2000s. Today, it is impossible to ignore the impact of the Covid pandemic, social media and the advent of artificial intelligence.
If anything, the forces he identifies as symptomatic of the age, act more like the engines of change. To my mind there is a complex interplay between politics, economics, social phenomena and unforeseaable events that shape our times. Culture does not determine where we are—it expresses it.
There was one part of Brooks’ talk that resonated with me. His discussion of humiliation as a driver of political behavior. Humiliation, as he defines it, is the sense of being denied the dignity or status one believes they deserve. It is a powerful emotional force—one that can easily turn into resentment and hatred.
That dynamic is clearly visible in contemporary American politics. The rise of trump tapped into something real. The anger, the intolerance, the sense of grievance—these are not inventions. They are expressions of lived experience, however distorted and politicized.
Where I part ways with Brooks is in his faith that we will naturally gravitate back toward higher values—that we will tire of division and rediscover meaning, justice, and humanism.
Perhaps. But it is far from clear why or how that turn would occur.
If anything, our culture today seems to reflect something else: disconnection, narcissism, and a certain emptiness. Much of popular music feels repetitive and inward-looking. Increasingly, it is even generated or shaped by AI. The broader cultural landscape often feels less like a shared conversation and more like a fragmented echo chamber.
Brooks believes that most people instinctively understand that a life of meaning is more valuable than one devoted to pleasure. That may be true in the abstract. But it sits uneasily alongside what our culture actually rewards and amplifies.
It is entirely possible that we break the cycle, as he suggests. But it is just as plausible that we continue down a different path—one in which technology, especially AI, further erodes agency, deepens isolation, and amplifies cynicism.
If Brooks is accurate that the cycles we experience tend to swing from a decade of change to a decade of consolidation and back, then the worrisome social and political trend of the last decade may well consolidate in the next one.
That would take us further from pursuing the humanistic 'higher values' that he predicts than ever, and there is no telling where that takes us.
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